Tectonica Blog

Buenos Aires, Ca. 1930
Tectonica 2.0: Our New Website!

Tectonica 2.0: Our New Website!

There is a saying here in South America, ¨en casa de herrero, cuchillo de palo,¨ which roughly means ¨in the knife-makers house, they use a knife of wood.¨ This has been much the case with our original website. Our beautiful old site earned us much success in finding fantastic new projects. So many new projects, in fact, that in the last two years we have not had any time ourselves to create a new site for our studio. Read more

Tectonica Announces the Opening of Its Training Program

Tectonica Announces the Opening of Its Training Program

(Abajo encontrará una versión en español) We at Tectonica consider ourselves lucky to have had such success over the last couple of years, working on such amazing and important projects as the Labour Party, Rhode Island United for Marriage, and Future 500. Through projects like these, we have learned so much that we established an in-house training program to share our knowledge with local talent in design and development, our Breakfast Training Sessions. Read more

Tectonica Goes All-Responsive!

Tectonica Goes All-Responsive!

Tectonica has made a definitive decision: From here forward we will only be delivering entirely responsive websites. We have noticed a fundamental shift over this past year as mobile platform usage has continued to accelerate. Web design has hit a tipping point where websites must work across the full spectrum of screen sizes. Read more

Cortázar's

Cortázar's "Rayuela" at 50 Years

Today marks the 50 year anniversary of the first publication of the incredible novel ¨Rayuela¨ (in English ¨Hopscotch¨) by 20th century Argentine writer Julio Cortázar. One might be wondering why we are talking about a 50 year old piece of literature at all on a blog post for a web design company. But with Rayuela, Cortázar had a role in the creation of the Internet. (Audacious, I know, but please bear with me). Read more

Tectonica´s New Digs!

Tectonica´s New Digs!

I am very excited to announce that Tectonica has some great new digs. Both Mar and I consider ourselves very lucky to have an abundance of amazing clients with inspiring projects since we began Tectonica. Equally, we have been able to expand our team with wonderful local talent who have enabled us to meet our ever increasing needs. Read more

Niemeyer. 1907-2012

Niemeyer. 1907-2012

In this blog entry our Design Principal Mar reminisces on the impact and importance of Oscar Niemeyer, an architectural great, who recently past. Read more

Think of User Engagement First

Think of User Engagement First

I had one of the most frustrating website experiences ever this morning. The reason why that was so might surprise you. It was not simply a matter of poor design - it was the failure to allow me, the user, to participate in any significant way. Read more

Clean Design: Making the Cut

Clean Design: Making the Cut

Good design is as good for what it leaves out as for what it includes. That’s just the way it is. Clean design is good design. Like good writing it needs to be concise. As well, some things need to be shown as more important than others. You cannot place equal weighting to all items on the site. Read more

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