Tectonica Blog

Buenos Aires, Ca. 1930
My Time at Tectonica

My Time at Tectonica

After living most of my life in the same twenty-mile radius in North Texas, moving to Buenos Aires was a bit of a culture shock. I didn't speak the language, I didn't have a job, and I had never lived in a big city before. Read more

Tectonica presenta su Guía de SEO “¡Hágalo usted mismo!”

Tectonica presenta su Guía de SEO “¡Hágalo usted mismo!”

(For the English version, click here.) El SEO es un componente fundamental de toda estrategia online. Desafortunadamente, aprender los fundamentos para administrar su propio SEO sin ayuda de profesionales, puede ser difícil. Por esta razón escribimos un manual para que nuestros clientes y público en general accedan a información confiable y simple acerca de cómo mejorar sus resultados de búsqueda. Read more

Introducing the Tectonica SEO Guide

Introducing the Tectonica SEO Guide

(Para la version en Español, haga click aquí.) SEO is a key component of any online strategy. Unfortunately, learning the basics sufficiently to manage your own SEO, without outside consultants, can be tricky. So we wrote a guide of our own, for our clients and anyone else who would like clear, straightforward information about improving your search results. Read more

Holiday Gifts That Change The World

Holiday Gifts That Change The World

Still looking for a last minute Christmas gift? Skip the chaos at the mall, stay home with loved ones, cook some delicious food and, instead, make a donation to a great organization. Here, we have gathered some of our favorite Tectonica recommendations for giving to make the world a better place. You’ll receive instant karma and - for our friends in the US - the extra gift of year-end tax deductions.  (And while decorations may give a few minutes of holiday cheer, the real elves making Christmas baubles have a different experience.) Below are several of the wonderful organizations we've worked with over the past year who would love a gift of holiday cheer. Read more

Outdated Web Standards

Outdated Web Standards

The web is a world of ever-changing standards. These changes are not arbitrary nor are they simply trends. They reflect advancements in technology and the way users interact with the web. The prevalence of mobile devices, changing algorithms at Google, and new possibilities in code all have a good deal of influence. With things changing so quickly, however, it can sometimes be hard for our clients to keep up with the fact that yesterday’s popular approach is   dead today. We’re listing here a few web standards we often receive requested from clients but feel are either on their way out or irrelevant entirely to current websites. Read more

Why All Of Our Staff Became NationBuilder Experts

Why All Of Our Staff Became NationBuilder Experts

Tectonica is one a handful of companies that have all three NationBuilder certifications - Architect, Expert, and Developer.  As designers, we’ve found that expanding our services to include programming, development, and support for communications and campaigns, enables us to meet the full range of our client’s needs. This month, we decided to take it one step further: every person on staff completed the online training program to become a Certified NationBuilder Expert*. (*With the exception of our CCO - Chief Cuddling Officer) Read more

Get Noticed: SEO Tips for Nonprofits and NGOs

Get Noticed: SEO Tips for Nonprofits and NGOs

Success in achieving the mission of nonprofits and NGOs depends, in part, on attracting and retaining resources often provided by supporters. At the same time, budgetary constraints often limit the money available to invest in marketing activities and demand that organizations are efficient in these efforts. One important and cost-effective factor is drawing visitors to your website, and converting them to supporters by having good Search Engine Optimization (SEO). Read more

TectonicaTools - The Newest NationBuilder API App on the Block

TectonicaTools - The Newest NationBuilder API App on the Block

Tectonica is always excited to explore new frontiers. Which is the reason that, when NationBuilder announced it was opening up its platform to 3rd party developers, we just knew that we had to create something great to work with the platform. We were not the first to throw our hats in the ring. Many developers jumped in and created apps that linked to their theme services or filled the needs of a specific single nation. Other companies offered sync for their current platforms to NationBuilder. It has been exciting to watch the potential of the NationBuilder universe expand. Read more

Tectonica 2.0: Our New Website!

Tectonica 2.0: Our New Website!

There is a saying here in South America, ¨en casa de herrero, cuchillo de palo,¨ which roughly means ¨in the knife-makers house, they use a knife of wood.¨ This has been much the case with our original website. Our beautiful old site earned us much success in finding fantastic new projects. So many new projects, in fact, that in the last two years we have not had any time ourselves to create a new site for our studio. Read more

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