PROJECT TYPE: Political Parties FDP - Die Liberalen
In a visionary engagement approach, Switzerland’s oldest political party (169 years old!) sought to bring the Party’s efforts into the age of digital organizing with NationBuilder. Switzerland is a country that has multiple political referendum throughout the year - with the chance to vote on multiple issues every couple of months. Taking advantage of this incredible political engagement opportunity we created a hub for the various referendum campaign efforts that the party participates in. Each effort is a chance to build digital infrastructure for future efforts and for the party.