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PROJECT TYPE: Advocacy + NGOs Australian Fabians

Since 1947, the Australian Fabians have been at the forefront of research and debate into progressive political ideas and public policy reform, they aim to promote equality by advancing new ideas. Tectonica worked closely with the Australian Fabians to highlight the Fabian Ideas section of their website, which utilises the NationBuilder membership level filter to give members exclusive access to specific content, incentivising membership sign-up and engagement. The new website has made it significantly easier for new members to join--in the past 12 months, Australian Fabians have doubled membership, from around 600 to more than 1400 now.