Tectonica Master Class Series. Next Level Digital Organising techniques and tools.

Generating people power is paramount to solving global issues and halting the advance of the far-right. Grow your impact as a progressive organiser with these intensive hands-on sessions on key digital organising strategies and technics with the best experts in the field.

The Trainings

February 18th 2022, 1PM to 6PM CET

Organising and Building Culture through Facebook Groups

Facebook Groups are one of the best things about using Facebook for organising and advocacy but also one that requires different strategies and tactics than managing a page. This training will teach you both the strategies and best practices to get the most out of Facebook Groups for your campaign(s).

PRICE: 249€

Read more and register
March 23 2022, 1PM to 6PM CET

Organising with Mobile Messaging: SMS, Whatsapp, + Others

In marketing, we always say, "Meet people where they are," and with the vast majority of people owning a mobile phone, organizations without a mobile (SMS) program are missing key opportunities to engage. Come to this session to make sure you aren’t missing out! 

PRICE: 249€

Read more and register
13th April 2022, 1PM to 6PM CET

Everything You Should Know about Email Deliverability

Learn how to maintain, improve, or rehabilitate your email deliverability. Also gather practical steps for how to get higher open rates and land in supporters' inboxes more often to harness the full potential of your email program.

PRICE: 249€

Read more and register

Get all 3 Master Classes with a 15% discount

Each master class is unique and tailored to add new skills to your digital organising practice. We strongly encourage you to sign up for them all.

Total Price: 747€, 635€

Scholarships available for those who need it upon request
Contact us for more information


  • The Tectonica Master Class Series are designed to help you master the most crucial techniques and tools to take your organisation to the next level.

  • We have heard from our clients and participants in the Report on the State of Digital Organising in Europe that there is a need to provide progressive organisers with a set of specific skills and assist them with the best and more efficient ways to achieve their goals. We are committed to filling the gaps and empowering the progressive community of change-makers. To that end, we have been actively developing ways to share information and resources, and brainstorming the most efficient and effective ways to arm organisers with the skills needed to step up their digital organising game. This is why we will be bringing some of the best organisers in the field to provide progressives with a set of concrete skills that they can confidently implement in their organising practice.

  • More than ever before, the participation of civil society is critical to solving global issues and halting the advance of the far-right. Digital Organising has become a key for the way organisations generate people power. However, the field has been changing so quickly with the acceleration of our digital life due to Covid-19, that organisers understandably struggle to keep up with all the trends and innovations while also staying on top of their work. Mastering skills and keeping up to date with innovations in tools and techniques are essential for the swift success of any movement in the fast-paced environment we deal with.

  • The Tectonica Master Class Series is designed for anyone working in political advocacy who wants to master digital organising and use digital tools, channels and resources beyond communication and mobilisation. We support campaigners, organisers and communicators in building people-powered movements. 

  • Tectonica takes great care in inviting some of the best experts and trainers in the field of digital organising to help transform the participants digital organising practice. We invite people who are actively involved in digital organising, share our values and deeply understand the skills they are presenting from personal experience.

  • Each of the Tectonica Master Class Sessions costs 249. If you purchase all three sessions together, you get a 15% discount for a total of 635€ instead of 747€ if bought separately

    We are happy to offer the Tectonica Master Class Sessions complimentary for our clients with Tectonica Account Services.

  • To enjoy the Tectonica Master Class Series, it is recommended that you have at your disposal the following:

    • good internet connection
    • microphone/headset/camera
    • zoom installed in advance
    • Google Drive account

    The sessions are participatory so you will be expected to be online and on-camera throughout the session.

  • Each of the sessions lasts 4 to 6 hours, depending on the topic and time needed for the practical exercises during the session. There will be plenty of breaks included and opportunities to ask questions.

  • While we encourage more than one member of an organisation to attend so they can share in the experience and do the exercises together, we recommend not more than four participants from the same organisation at a time.

    If you would like a more personalised experience we will be happy to organise specific training for your team. Contact [email protected] if you want more information.

  • Before the Tectonica Master Class session, you will receive materials to introduce you to the topic. The nature of the materials depends on the topic and the trainer (i.e., it could be a short video or an article) and it will be available at least one week in advance. 

    After the training, participants will receive access or a copy of the materials used during the course (i.e. presentation slides, checklists, additional materials, etc.)

  • Sometime before the session, you will receive introductory materials, such as a short article or videos that we would ask you to go over prior to the class. This way we can ensure that while people come with different sets of experiences and skills, they all share the basics for the topic that we will build upon.

  • Sign up to our Tectonica Organising Network (TON) and you will be the first to know when we have new trainings and events planned out. We send a newsletter full of resources on digital organising and strategy for organisers and campaigners, every two weeks. You can register for free here: https://www.tectonica.co/ton

  • Tectonica is committed to supporting all participants in their learning experience. Please, write to [email protected] if we can provide any kind of support that will allow you to make the most of the experience.

  • You can still try registering but we can’t guarantee that there will be spots available after the registration deadline. However, this way we can be aware of your interest and can contact you if a spot opens and/or we schedule another similar training.

  • Participants will receive a full refund for cancellations that occur at least a week prior to the start of the course. Cancellations that occur less than a week prior to the start of the course can still receive a refund of 50% of the original cost if they occur at least 48 hours in advance of the start of the course. Due to the unlikelihood that a spot in the course can be filled on such short notice, cancellations occurring less than 48 hours before the start of the course cannot be refunded.

    In the case of too few participants registering for a particular course, Tectonica reserves the right to cancel the training up to one week prior. Participants registered for that course will have the option of attending an alternative session or receiving a full refund.